Get the app

Create for Flatmate. Get paid for it.

We are looking for Instagram creators to make content telling people to find a flatmate on the Flatmate app. Instagram only. Any follower count. Send your handle and we will reach out if your style fits.

How it works

Instagram only · Nigeria-wide · We reply by email

A Lagos creator holding up her phone with a playful shrug
Two flatmates laughing at a phone on the sofareal flatmates
how it works ↓

We pick people, not numbers.

Any creator in Nigeria with a public Instagram account can apply, whatever your following. If your style fits, we send you an offer valued on your reach and your creativity.

  • You are funnyFunny beats polished. Every single time.
  • You actually postA live account with real, recent Reels on it.
  • Your people are hereA Nigerian audience who rent, share and move.
  • You can take a briefComplete creative freedom, inside a few rules.
ApplicationsOpen
  • You applyInstagram handle and email.
  • We read every oneNo follower minimum.
  • We send you an offerValued on your reach and your creativity.
HOW IT WORKS · 1 OF 5

Apply in one minute.

Your Instagram handle and your email. That is the whole application. Any follower count, as long as the account is public, based in Nigeria, 18 or over.

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We send you an offer.

We read every application and watch your Reels ourselves. If your style fits, we email you an offer valued on your reach and your creativity.

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3 OF 5

Post a Reel on Instagram.

Your account, your style, your joke. Complete creative freedom inside the brief we agreed.

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Tag @flatmate.ng

Say "Flatmate" if it flows, otherwise tag us clearly in the caption. Mark the Reel as a paid partnership. Keep it live.

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We pay you.

50% when you accept the offer, and 50% once your video is approved, by bank transfer.

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The brief

Be yourself.

UnhingedFunnyRelatableWittyNigerianBold

Entertainment first, Flatmate in the story. The voice that works is the one your audience already follows you for.

A creator with a big afro and a red flannel shirt, grinning at the camera
Your voiceNobody else can make your video.

What
Flatmate
does.

Across Nigeria. Lagos is the biggest city on the app, but the joke can be set anywhere.

Complete creative freedom. Inside the flat.

Seven things Flatmate does, in order of importance, each with a way in. Pick one, make it funny. A stronger idea your audience will share beats all of these.

The flatmate interview.01 · Find a flatmate
House-hunting with a stranger you met on the app.02 · Find someone to house-hunt with
The spare room that could pay your rent.03 · List a spare room
NEPA takes light during the viewing.04 · Find rooms and apartments
A kitchen sink piled with dishesThe cleaning rota nobody follows.05 · Compatibility and profiles
The "we need to talk" message.06 · In-app messaging
First meet-up. Public place. Verified profile.07 · Identity verification and safety

Anything goes.
Almost.

Chaos is welcome. Cruelty and false claims are not. Every creator we pick works inside these lines, so read them before you post: Reels that cross them are not approved.

No behaviour guaranteesDo not imply Flatmate can guarantee how someone will behave because their identity is verified.
No false safety or verification promisesVerification is a real feature. Do not oversell what it proves.
No fake listing pricesIf a rent figure appears on screen, it must be real or clearly a joke.
No sexual or inappropriate humourKeep the comedy suitable for a broad Nigerian audience.
No landlord or agent insultsThe joke should not depend on attacking landlords or agents.
No competitor mentionsKeep the story on Flatmate without naming other products.
No unlicensed musicUse Instagram's licensed music library or original audio.
No explicit materialNothing you would not show your landlord's mother.

Who can take part

Paid by bank transfer: 50% when you accept the offer, and 50% once your video is approved. The full campaign terms are the complete version of everything on this page, and Flatmate's Terms of Service apply to every application.

Quick answers

Do you reply to everyone?

We reply to the creators we choose. If you have not heard from us, it is not a verdict on your work: we are picking a small group for this round. Apply again when we open the next one.

Can Flatmate reuse my Reel?

Yes. If we work together, you give Flatmate a licence to reuse, edit and boost your Reel as paid Flatmate advertising, with credit to you. You keep the rights to it as your own content.

Anything this page does not answer: [email protected]. Lana runs the campaign.

Make people laugh. Make Flatmate stick.

Send us your handle. If your style fits, we send you an offer.

Read the rules

Instagram only · any follower count · Nigeria-wide · we reply by email